EX NIHILO
Ex Nihilo is a Latin expression which means ‘from nothing’ to refer to new creation without any references at all.
It’s a French luxury perfume house established at 352 Rue Saint-Honore in Paris by three young and talented founders.
They choose best fragrance materials and create fragrance much more than the limit of the materials via liberal combinations by master perfumers.
This method is based on the brand’s value system based on the French spirit of avant-garde, ‘Rules are made to be broken’.